Thursday, July 8, 2010
The newest professionally designed custom website completed by Tom Rumish Website Development is a Vacation Homes by Owner website, for a vacation rental home in south central Wisconsin.

The owners of the Wisconsin vacation rental property were paying a fairly large sum of money each year to have their log chalet listed for rent on a vacation rentals’ website. In addition to the recurring cost to have the vacation rental home listed on the website, the owners of the vacation rental property were restricted in the amount of information and photos that they could be included in the listing.

For slightly more than what they were paying for one year’s listing, the owners were able to have their own website. There are, of course no restrictions on the amount of information or photos that they can display of their vacation home rental property now that they have a website dedicated to their own property. A rental availability calendar was incorporated into the website which can be updated by the owners from any computer with internet access. A Google map and driving directions were also placed on the vacation home rental website, making it easy for potential clients to visually see exactly where the rental log chalet is located.

VIDEO FOR YOUR WEBSITE
In January of this year I wrote a blog posting about the advantages of adding video to websites. Within the past 30 days Tom Rumish Website Development has edited, published and embedded four videos into the Gunflint Trail resort website of Hungry Jack Lodge and Campground.

All of the 4 videos for Hungry Jack Lodge were edited and then uploaded to YouTube, to take advantage of the additional exposure that YouTube can provided for the Hungry Jack Lodge website. The YouTube versions of the videos were then embedded into the Hungry Jack Lodge and Campground website for viewing on various pages of the website. Three of the videos were “presentational” in nature and one of the videos is instructional. All of the videos are in Hi Definition (HD) and include company logo overlays and embedded music or narration.

The instructional video on the Hungry Jack Lodge website was created from scratch by Tom Rumish Website Development. It was done using the same process used to create various video tutorials. The video shown below is the instruction video which was created by Tom Rumish for the Gunflint Trail resort.




Website video editing of your videos for your company website has the potential to turn someone who is just a website visitor into a new client. Custom edited website video on your website is a great way to inform your site visors about your company products and services. Generally speaking, people are lazy. Just as most people prefer watching the news on TV instead of reading a newspaper people likewise are drawn to website videos as opposed to actually reading the text on your web pages.




For more information about our digital and high definition video editing capabilities or to find out how having video on your website can help you and your company give Tom Rumish a call at (815) 786-8573 or visit our small business website designer site http://www.tomrum.com/
Thursday, May 27, 2010
Small business website designer Tom Rumish of Tom Rumish Website Development recently completed a new custom designed small business website for Kane County Landscape Materials and Supply, Inc.
Kane County Landscape Materials and Supply, Inc. contacted business web site designer Tom Rumish Website Development after seeing some of the custom designed websites that Tom Rumish Website Development had previously created for other small businesses.

Though Kane County Landscape Materials and Supply, Inc. had an existing website, the old website had previously been created in Flash and other methods which prevented and hindered it from being indexed by major search engines. As a result, the old Kane County Landscape Materials and Supply, Inc. website had extremely poor Search Engine Results Position (SERP) unless someone did a search for the name of the company itself. In addition, many of the pages of the old Kane County Landscape Materials and Supply, Inc. website had broken links, no navigation, etc.

In general the website was a total mess, lacked the required “eye appeal” to hold website visitors on the website and contained little, if any, of the information that website visitors were seeking. A total redesign of the Kane County Landscape Materials and Supply, Inc. was the only way to correct all of the various problems that existed on the website.

After submitting two custom designed website concepts to Kane County Landscape Materials and Supply, Inc. the final custom website design was arrived at by combining various aspects of the first two.

Statistical tracking was incorporated into the new Kane County Landscape Materials and Supply, Inc. website to help in evaluating the effectiveness of the custom designed website. Though the Kane County Landscape Materials and Supply, Inc. web site has been online for only one week the statistic gathering incorporated into the new small business website shows that it has had 248 visitors. 236 of the website visitors were first time visitors to the Kane County Landscape Materials and Supply, Inc. website and 12 of the visits were from returning visitors. Though the number of visitors is relatively small we are confident that the numbers will grow as time goes by. Visits to the Kane County Landscape Materials and Supply, Inc. website have been made by people from 16 states other than Illinois and a total of 4 countries.

IS YOUR SMALL BUSINESS WEBSITE
DOING ALL THAT IT SHOULD DO?

Just like the old Kane County Landscape Materials and Supply, Inc. website had been, there are many small company website designs that just are not producing. They’re not bringing people in the door. Learn what a professionally designed business web site can do for your company. Tom Rumish Website Development offers free, no obligation consultations. Even if the graphic look of your existing small business website is great, search engine optimization, statistical tracking of website visitors and much more can be incorporated into your business site by small business website designer Tom Rumish to help make your small company website an efficient marketing tool. Visit http://www.tomrum.com/ to learn more about all of the website services offered by Tom Rumish Website Development.
Monday, March 8, 2010
It has been a long time coming but Tom Rumish Website Development now creates customized Blogger templates. Due to a heavy work load we just didn’t have the time to pursue implementing Customized Blogger Templates until now. However with increasing demand for customized blog pages, for company Blogs we couldn’t put it off any longer.

Custom Blog template pages for Blogger have been added to our other customized templates and themes, which included Joomla, Drupal and Wordpress. With the added capability of creating custom Blogger templates we can now make your external Blog match the look, theme and colors that are in your business website. Utilizing elements and graphics from your existing small business website, your external Blogger site will match your business website design with an almost seamless look and no longer have different design elements.

The standard Blogger templates designs and colors offered by Blogger are very limited. In most cases small businesses with a blog (on Blogger) are frustrated because they cannot get a template to come close to matching the look and feel of their custom designed small business website. That is no longer the case.

For more information on custom Blogger templates and small business website design and maintenance please visit www.tomrum.com to learn about all that Tom Rumish Website Development can do to help market your small business. Small business website designer Tom Rumish can help you and your business gain and retain customers with a custom designed small business website, Search Engine Optimization of your existing business website and much more.
Wednesday, February 3, 2010
Small business website designer Tom Rumish recently completed a new website for DHC Concrete Construction.

DHC Concrete Construction is a concrete construction company that does a wide range of concrete related work in the western suburbs of Chicago, IL where the competition is fierce, especially during our current economic climate. Dave Holly Concrete Construction has risen to the top of the small concrete contractors in Chicago’s western suburbs due to its’ quality workmanship and competitive pricing.

However, because being a concrete construction contractor in the west suburban area of Chicago is so competitive, DHC Concrete Construction owner Dave Holly decided it was time for DHC to have a website so that DHC Construction could take advantage of the marketing exposure that can be gained by being on the internet.

Some of the types of concrete work that DHC Concrete Construction performs include concrete patios, concrete driveways and sidewalks in plain concrete and decorative concrete designs or stamped and colored concrete. Garage slabs, under pinning, retaining walls, room additions, including excavating and dirt removal, home foundation repair, water in the basement problem solving, overlays and refinishing old concrete to make it look new again.

HAS YOUR BUSINESS SLOWED DURING THIS ECONOMY?
During god economic times there are many companies that do not have to actively market their goods and services due to the fact that they have a good client base and get a lot of referral business. However, things have changed and many of those companies have seen that their business has slowed down considerably.

If your business has dropped off and you do not currently have a small business website perhaps it’s time for you to take advantage of the marketing advantages that having a small business website has to offer. You need to market your business now, more than ever before, to retain your existing business and to gain new business.

Have you thought of having a small business website designed for your company, but you just don’t know where to get started? Tom Rumish Website Development offers a free, no obligation website design consultation that we urge you to take advantage of. We will gladly sit down with you and answer any questions that you may have about creating a custom small business website for your company. We’ll listen to what you want and need on a website, make suggestions and give you a no obligation free written estimate.

To learn more about what small business web site design and maintenance specialist Tom Rumish Website Development can do for you and your business or to schedule a free small business website designing consultation and estimate visit http://www.tomrum.com/ or phone us at (815) 786-8573.
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Sunday, January 3, 2010
GOOD SMALL BUSINESS WEBSITE DESIGNING
A small business web site must be designed and have elements on its’ web pages that provide a “stickiness”. That is to say, the website must hold a persons’ attention and want them to explore the website, instead of moving on to a different website. Something has to grab their attention so that they will actually stay on your website and explore the various products and services that your small to medium sized company has to offer.

VISITORS TO YOUR COMPANY WEBSITE ARE LAZY
Generally speaking, people are lazy. People almost always tend to look for the easiest way to do or learn something. That being said, people usually would rather watch a short video about something than to read about it.

TV news broadcasts are a prime example of what I am talking about. In today’s’ world, most people watch the news on TV as opposed to reading the newspaper. There are of course many people that do both, but a higher percentage of people “watch” the news compared to those that actually read the newspaper. They feel that it’s easier and less time consuming.

ADD VIDEO TO YOUR WEBSITE
Just as motion and sound attracts the attention of animals in a forest, sound and motion also attracts and holds the attention of people. Tie that to the fact that people are generally lazy, as I noted above, and I am sure that you can see that video has the potential to make your small business website “sticky”. The fact that there is a video to watch on your small business website means they can take the “easy way” to learn about you and your products and services.

Adding video to your small business website design can perhaps eliminate your web site visitors from leaving your company website and moving on to the website of one of your competitors. Using video, especially high definition video, on your website could make the difference between just having another “visitor” to your small business website and gaining a new client for your small to medium sized business.

In addition to the advantages of adding video to your business web pages as noted above, video can help market your business in numerous other ways too.

WEBSITE VIDEO EDITING AND PRODUCTION
The small business website designing firm of Tom Rumish Website Development has added video and high definition video editing to the growing list of website design services that it offers to its’ small business website design clients.

We also offer video and Hi Def video production of short videos for use on websites, other online usage and short promotional videos for small to medium sized companies.

SMALL BUSINESS WEBSITE DESIGNING SERVICES
Small business website designer Tom Rumish can help you learn more about how high definition video can help your business website become more productive and gain new customers or the advantages of using video in your company marketing plan. Visit the site of our small business website designing firm to learn more about the various business website design services that we offer. www.tomrum.com.

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Small Business Web Design

is a specialist in affordable small business web site design and maintenance. We offer free consultations and estimates for our custom website services. All websites created by Tom Rumish Website Development are custom designed for you and your small business.